SEO is a journey; it is not a one-time task. It is one of the pillars of Internet Marketing and every business that has a website needs to do SEO today. Most businesses that do not have an SEO consultant traditionally outsource the job to an SEO agency or ask the in-house Marketing team to take care of it.
Web copy is the facilitator, not the end product. As a result, great web copy isn’t beautifully written, detailed and complex, or breathtakingly unique. Instead, it’s useful, functional and concise. It’s a means to an end, and because of that, anyone can do it well if they understand the basic principles. A good web copy […]
Developers have been thinking in terms of building websites. The original web browsers were designed to load and display web pages. Now the paradigm has shifted from a website-centric model, where the website was at the center of the interaction, to a user-centric model. There have been two main ways of getting content to a […]
When you decide to create a blog for your business, finding out where to start can be a bit overwhelming. There are plenty of blogging platforms for you to choose from that are hosted by companies on Web sites or are available for you to download, customize, and host on your own Web site. Choose […]